ELLE DECORATION - Beautiful & Useful

ELLE DECORATION –
Beautiful & Useful

WHY ELLE DECORATION?

  • ELLE DECORATION is elegant, modern, with a good appreciation of style and is setting trends.
  • market leader in sold circulation within the highprice interior magazines in Germany. With a sold circulation of 103,796 copies the position is unchallengend. (source: IVW IV/2014)
  • market leader in coverage within the highprice interior magazines in Germany: ELLE DECORATION reaches 719.381 readers (source: AWA 2014)

USP

ELLE DECORATION is by far number one within the highprice interior magazines in Germany.

ELLE DECORATION

ELLE DECORATION is a sophisticated magazine featuring interior decorating and living trends.

ELLE DECORATION is elegant, modern and style-conscious, focusing on true values yet remaining open for new concepts.

ELLE DECORATION shows the loveliest and most interesting decorating styles from around the globe, thus making it possible to live and experience beautiful interiors.

ELLE DECORATION informs readers about the recent trends in design, art and architecture, conveying knowledge in a sophisticated and appealing manner.

ELLE DECORATION presents products in an inspiring and imaginative setting, creating the desire to change ones own living environment.

 

 

ELLE DECORATION loves to travel, exploring cities, showing hotspots, finding the loveliest hotels, discovering parks and gardens.

ELLE DECORATION links design trends with trends from other lifestyle sectors such as fashion, jewellery or beauty.

ELLE DECORATION is a global player with 23 international issues.

 
Main target group:
ELLE DECORATION targets the modern, well-educated, self-confident woman between
30 and 60 who turns her dreams into reality.She has an above-average high income at her disposal, is very quality-conscious and brand-oriented.
 

Keyfacts

  • Frequency: 6 x/year
  • Day of publication: Thursday
  • Copyprice: 6.00
  • Basic rate (Ø 1/1 page 4c): 19,200 € 1)
  • Sold circulation:  103,796 2)
  • Editor-in-chief: Sabine Nedelchev
Source
 
1)Prices valid from 01.01.2015,2)IVW IV/14

Contact

International

  • Placement
    Gudrun Nauder

    Gudrun Nauder
    Service Manager

    Competence:
    ELLE, ELLE DECORATION

    Tel. + 49 (0) 89.92 50.21 32
    Fax + 49 (0) 89.92 50.25 81
    gudrun.nauder@burda.com

  • Placement - Ad Specials
    Manuel Siefritz

    Manuel Siefritz
    Service Manager

    Competence:
    CHIP, CHIP FOTO-VIDEO, CHIP Test & Kauf, ELLE, ELLE DECORATION, FOCUS, FOCUS DIABETES, FOCUS-GESUNDHEIT, FOCUS-MONEY, FOCUS-MONEY ETF Magazin, FREE MEN'S WORLD, GartenTräume, Harper's BAZAAR, Playboy

    Tel. + 49 (0) 781 84.37 54
    Fax + 49 (0) 781 84.30 27
    manuel.siefritz@burda.com

  • Production Management
    Astrid Wallasch

    Astrid Wallasch
    Production Manager

    Competence:
    ELLE, ELLE DECORATION, InStyle, InStyle BEAUTY, InStyle MEN

    Tel. + 49 (0) 781 84.26 29
    Fax + 49 (0) 781 84.27 96
    astrid.wallasch@burda.com

  • Data & Disposition Management
    Wolfgang Herrmann

    Wolfgang Herrmann
    Order Manager

    Competence:
    ELLE DECORATION, Mein schöner Garten, Wohnen & Garten

    Tel. + 49.(0). 781.84.28 29
    Fax + 49.(0). 781.84.22 51
    bcn-auftraege@burda.com

  • Marketing
    Sabine Adleff

    Sabine Adleff
    Senior Brand Manager

    Competence:
    ELLE, ELLE DECORATION, Harper's BAZAAR

    Tel. +49.(0) 89.92 50.20 88
    Fax +49.(0) 89.92 50.30 40
    sabine.adleff@elle.burda.com

Readers profile

  Mill. % Index
Total 0.72 100.00  
Sex      
Women 0.63 88.10 173
Age      
50-59 years 0.15 21.50 125
Qualification      
University 0.17 23.80 159
Net income      
3,000 EUR and more 0.37 50.80 157
Source: best for planning 2014

Infos & Service