MEIN SCHÖNES LAND - the essence of country living

the essence of country living

Why Mein schÖnes Land?

  • MEIN SCHÖNES LAND is amongst the top 3 in the market segment.
  • MEIN SCHÖNES LAND offers a broad range of editorial topics combined with an interested, active and high-income readership. For this reason it is a relevant title for advertising customers – extending far beyond the garden sector.
  • MEIN SCHÖNES LAND covers topics such as traditional rural crafts, age-old gardening knowledge and grandmother´s recipes. The beauty of the countryside and the wonderful variety of the seasons are central issues, as well as the fascinating fauna and flora.


MEIN SCHÖNES LAND targets countryside lovers, offering them an escape from their stressful daily lives and a chance to slow down by savouring all that is best about our beautiful countryside. Authenticity and tradition are important to our readers, who dream of an idyllic life in the countryside.


About Mein schönes Land

“Mein schönes Land” is a magazine for the non-farming countryside enthusiast. Authenticity and tradition are important to us. Content and information are attractive and entertaining, aimed at readers who dream of an idyllic life in the countryside without the toils of having to milk cows at 5 in the morning.

“Mein schönes Land” presents the essence of country living with topics and stories that serve as equilibrium to the minds of urbanites who crave for the charms of the rural idyll.
 Our country magazine aims to satisfy, inform and inspire readers – but above all, it allows them to relax and slow down. We all can relate to a time when the clocks did not appear to run as fast as they do nowadays.

“Mein schönes Land” is the magazine for readers who want a little bit more countryside in their lives.


  • Frequency: 6 x/year
  • Day of publication: Wednesday
  • Copyprice: 4.00 €
  • Basic rate (1/1 page 4c ): 17,600 € 1)
  • Sold circulation:  243,920 2)
  • Editor-in-chief: Marie-Luise Schebesta
1)Prices valid from 01.01.2018.,2)IVW III/17


International Sales

  • Ad Service
    Alexander Hugel

    Alexander Hugel
    Object Manager

    Das Haus, Lust auf Genuss, MA VIE, Mein schönes Land, Mein schönes Landhaus, Wohnen & Garten, slowly Veggie!

    Tel. + 49 (0) 781 84.27 62
    Fax + 49 (0) 781 84.30 27

    Marion Rapp

    Marion Rapp
    Object Manager

    FOODBOOM, Lisa Kochen & Backen, Lust auf Genuss, Mein schöner Garten, Mein schönes Land, das schmeckt!, meine Familie & ich

    Tel. + 49 (0) 781 84.23 20
    Fax + 49 (0) 781 84.30 68

    Ad/Order Management

    Ad/Order Management

  • Marketing
    Nina Winter

    Nina Winter
    Managing Director

    Lisa Kochen & Backen, Lust auf Genuss, Mein Buffet, Sweet Dreams, meine Familie & ich, slowly Veggie!

    Tel. + 49 (0) 781 84-2932

Readers profile

  Mill. % Index
Total 1.50 100.00  
Women 1.20 80.11 157
60-69 years 0.35 23.48 176
Secondary modern school 0.59 39.25 132
Net income      
3,000 EUR and more 0.68 45.53 113
Source: b4p 2017 I

Infos & Service