Chip Online - Buying advice for the digital man

Chip Online –
Buying advice for the digital man

Why CHIP Online

  • Extensive tech news section
  • Over 20 million downloads per month
  • Price comparison featuring over 60 eTailers
  • More than 2.0 mill. community members

Integrations on CHIP Online

Many-sided possibilities for advertising:

- exclusive daily homepage integrations e.g. Takeover
- advertising events e.g. Brand Day
- classic online ads
- promotion formats e.g. sponsored links
- promotional specials (microsite or advertorial)
- fair specials (CeBIT, gamescom, IFA, Photokina)
- social media marketing e.g. user blogs
- integration of eTailers in the CHIP Online price comparison

 

 

Keyfacts

  • Portal name: Chip Online
  • Unique User: 17.49 m 1)
  • Page Impressions: 93.45 m 2)
  • Visits: 36.87 m 3)
  • video-inventory: 27 m. AIs
Sources: 1)AGOF digital facts 2017-03,2)IVW 06/17,3)IVW 06/17

USER

The typical user..

  • male (61%), female (39%)
  • aged between 20 and 49 years (64%)
  • is employed (67%)
  • owns a net income of 3.000 € and more (42%)
AGOF digital facts 2017-03 (14+)