Guter Rat - The consumer adviser

Guter Rat –
The consumer adviser

Guter Rat Online (i.e. "Good Advice") regards itself as a competent navigator and adviser on all issues relating to household management. Guter Rat occupies a unique position in the business magazine segment: it's the business magazine for the enterprise called 'household'.
 
The typical Guter Rat.de user…
  • is more then 30 years old
  • has a higher education
  • is usually employed and has an income of 2000 Euros and more
is especially interested in…
  • computer hard- and software
  • rental cars
  • tickets (airline, train, cinema, concert, sport events) 
  • investements, funds, shares
  • mobile contracts
  • products for telecommunication 
  • books and music
  • health care
  • hotels and vacantions
 
 

Keyfacts

  • Portal name: Guter-Rat.de
  • Unique User: 0.14 m 1)
  • Page Impressions: 0.15 m 2)
  • Visits: 0.11 m 3)
Sources: 1)AGOF digital facts 2017-03,2)IVW 06/17,3)IVW 06/17

Contact

USER

The typical guter-rat.de user is...

  • is predominantly female (63%)
  • aged between 20 and 49 years (71%)
  • is employed (80%)
  • owns a net income of 3.000 € and more  (38%).
AGOF digital facts 2017-03