Playboy.de - Entertainment For Men.

Playboy.de –
Entertainment For Men.

Why playboy.de?

  • Playboy is the leading cross-media lifestyle brand for men. Current Interviews, portraits and exciting stories are complemented by articles, picture- and videogaleries from all editorial departments like motor, sport, lifestyle, fashion and entertainment. Not to forget about ambitious and high-class erotic photography.
  • Attractive target group: The playboy online user is between 20-39 years old, in training or employed and has an income above 2.000 Euro
  • Responsive design delivers optimal display of playboy.de on all devices
  • Large-scale special-productions are as realizable as native advertising

Gallery

DIGITAL MEN´S PARADISE

Playboy is the leading cross-media lifestyle brand for men. "Entertainment For Men" is the central message. Playboy.de tells the exciting stories of life – stories about beautiful and desirable women, stories about men who live their dreams.
 
Playboy.de has a clear, fresh and modern design with extensive editorial subjects. Current Interviews, portraits and exciting stories are complemented by articles, picture- and videogaleries from all editorial departments like motor, sport, lifestyle, fashion and entertainment. But not to forget about the ambitious and high class erotic photography.
Playboy.de stands for full videos, placed in videogaleries. Ambitious pictures and videos in HD-quality show playboy girls, cover stars and playmates.
 
Since social media channels are included on the website playboy.de content can be updated immediately with facebook, instagram or twitter.
Responsive design delivers optimal display of playboy.de on all devices. Large-scale special-productions are as realizable as native advertising.
 
 

 
 

Keyfacts

  • Portal name: playboy.de
  • Unique User: 0.45 million 1)
  • Page Impressions: 19.86 million 2)
  • Visits: 1.59 million 3)
  • Newsletter subscribers: 45.000
  • facebook fans: 2.2 million
Sources: 1)AGOF internet facts 03.2016,2)IVW 05/16,3)IVW 05/16

Kundenintegration

Crossmedia-Pakete

- Promotional and editorial specials & promotionteaser on the homepage

- Video-Ads: integration in videos
- Own client-channel – channelizer-technique with individual division