Combines two successful women’s weeklies to create an even more attractive media package: Lisa, a particularly strong women’s brand, has been an institution on the market for well over 20 years.
Since 2003, Frau im Trend, an informational illustrated magazine, has been leveraging its quality-oriented infotainment strategy to distinguish itself from competitors Frau von Heute and Alles für die Frau on the sales market.
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