• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN
  • INTERNATIONAL BRANDS PANREGIONAL

    The Rake – celebrates all luxury things

    The Rake cover

    Contact

    Kseniia Komarova

    Client Service Manager International Media

    Arabellastrasse 23

    Deutschland

    Contact

    Lena Kölle

    Client Service Manager International Media

    Arabellastrasse 23

    Deutschland

    Contact

    Michael Neuwirth

    Client Service Manager International Media

    Arabellastrasse 23

    Deutschland

    Contact

    Silke Noak

    Head of International Sales

    Arabellastrasse 23

    Deutschland

    The Rake was founded with the mission of reconnecting men with the whys and wherefores of classic men’s elegance. We foresaw, for the sophisticated modern male consumer, the allure of genuine luxury. 106,000 global print-run with a strong distribution in Europe, US and Asia.

    Key data

    Frequency of publication bi-monthly
    Segment Fashion & Luxury
    Copies sold 106,000

    Why The Rake?

  • The Rake’s tagline - The modern voice of classic elegance - reflects a cultural shift in modern luxury
  • The Rake reaches a stylish, affluent, mature and yet thoroughly modern reader who feels that nothing else on newsstands speaks to him
  • Audience are UHNW and HNW male individuals who are increasingly difficult to reach due to their peripatetic lifestyles
  • Unique and highly targeted distribution