FREE MEN'S WORLD - The adventure magazine
FREE MEN’S WORLD aims to entice its audience to read, drive them to set out and encourage them to discover. The formula is simple and consists of four letters: Away! Away from the everyday, away into nature, whether at home or in the wide world. In doing so, we have to treat our environment with the same care, sustainability and foresight as we treat ourselves. Our motto is: Be curious, be responsible.
Main target group
Active men age 30–50, multipliers, high net household income, high product acceptance. Men who invest time in doing things that they have always wanted to do, who want to expand their horizons and pursue their curiosity.