• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN
  • BARMER - Reinterpreting healthcare

    BARMER Cover

    Contact

    Find Your Contact Person.
    Find contact person

    AD SERVICE

    Gudrun Nauder

    Ad Service / Placement

    Arabellastrasse 27

    Deutschland

    BARMER is the largest health insurance company in Germany. Through its magazine it also conveys an image of bundled knowledge in healthcare.

    Key data

    Frequency of publication 4 times p.a.
    Base price (1/1 4c page) 50,700 EUR
    Copies sold 6.25 m

    Why choose BARMER?

  • High reader involvement: Healthcare, insurance coverage and services are very important topics to members
  • Very high circulation: 6.25 million copies
  • Excellent profitability with a CPM (Cost-per-Mille) of EUR 8.11
  • BARMER – the member magazine for BARMER

    BARMER Magazine’ is published two to three times a year. The articles it contains are informative and very topical. The magazine is a well-researched guide for:

    • Healthcare
    • Insurance coverage
    • Fitness
    • Nutrition
    • Leisure activities

    Readers of the magazine are highly educated. The monthly household net income is above the national average. The offer will be presented to a readership with purchasing power.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

    Find topics and/or platforms
    Sources: Prices valid from 01.01.2019 | subject to change