BUNTE.de – The No. 1 content destination for women

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BUNTE.de is the leading digital content destination for women in Germany. At BUNTE.de, we bring together entertaining, inspiring and informative content – the latest news on people and entertainment as well as extensive service topics.

We always have our finger on the pulse: our growth is down to our committed team, dedication to high quality, technical edge, high degree of editorial expertise and flair for trends in the digital market.

Main target audience

Age

47,0 % 30 - 54 years

Gender

68,0 % Women

Net Income

56,0 % > 2,500 EUR

Key data

Portalname	BUNTE.de
Unique Users	10.17 m¹
Visits	41.15 m²
Facebook Fans	1.10 m³
Instagram	263,000³
Snapchat	4.20 m³
Video Views	7.85 m³

¹ AGOF ddf 06/20

² IVW 06/20

³ January 2020, publisher's statement

Besucherprofil im detail

Gender

	Mill.	%	Index
Men	3,11	33,5	68
Women	6,17	66,5	131

Age

	Mill.	%	Index
20 - 29 years	1,17	12,6	90
30 - 39 years	1,46	15,7	106
40 - 49 years	1,81	19,5	127
50 - 59 years	2,30	24,8	130
60 - 69 years	1,44	15,5	107
70 and over	0,83	8,9	51

Education

	Mill.	%	Index
A levels, degree	1,93	20,8	104
No general school-leaving qualifications	0,06	0,7	31
Secondary school, no information	2,52	27,2	84
Secondary school: secondary school (West Germany)/secondary school (former East Germany)	3,37	36,3	120
A levels or vocational diploma	1,40	15,0	100

Net income

	Mill.	%	Index
Below 1,000 EUR	0,57	6,2	84
1,500 up to below 2,000 EUR	1,32	14,2	97
2,000 up to below 2,500 EUR	1,01	10,9	96
2,500 up to below 3,000 EUR	1,33	14,3	105
3,000 EUR and more	4,14	44,6	106

AGOF ddf, population 16+, 08 2020

Why BUNTE.de?

BUNTE.de is one of the best-known and successful publishing brands in Germany, with a very large fan/user base across all channels.

BUNTE.de is the most relevant all-interest offer for women in Germany: approx. 80 articles/day, plus approx. 20 videos and 24 social topics.

BUNTE.de offers a membership model with exclusive content and value-added offers.

BUNTE.de offers all options for data-driven advertising: comprehensive, binding and sustainable.

BUNTE.de

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Advertise on BUNTE.de

The most significant and successful magazine for women in Germany, with one of the highest reading duration rates and very high social engagement rates.

BUNTE.de is modern, innovative and creative. We have a strong and positive brand image, a brand-safe advertising platform and a very attractive target audience.

The wide range of topics covered on BUNTE.de offers comprehensive cross-industry and cross-topic advertising opportunities.

Customised, creative concepts guarantee attention. We have a nose for the right topics and make them successful with creativity and thorough analyses – native advertising, influencer marketing or branded content, display or social.

We offer transparent campaign tracking and conclusive reports.

Prices

BUNTE prices 2020

Attractive topics on BUNTE.de

Our topic preview tool will help you to find the right channels, themes or specials for your campaign straight away. Why not try it out today?

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Brand BUNTE