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  • BUNTE.de – The No. 1 content destination for women

    BUNTE.de

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    BUNTE.de is the leading digital content destination for women in Germany. At BUNTE.de, we bring together entertaining, inspiring and informative content – the latest news on people and entertainment as well as extensive service topics.

    We always have our finger on the pulse: our growth is down to our committed team, dedication to high quality, technical edge, high degree of editorial expertise and flair for trends in the digital market.

    Main target audience

    Age

    77,0 % 20 - 59 years

    Gender

    66,0 % Women

    Net Income

    53,0 % > 2,500 EUR

    Key data

    Portalname BUNTE.de
    Unique Users 8.00 m
    Visits 32.00 m
    Facebook Fans 1.10 m
    Snapchat 4.00 m
    Video Views 11.00 m

    Besucherprofil im detail

    Gender

    Mill. % Index
    Men 2,49 29,9 61
    Women 5,84 70,1 138

    Age

    Mill. % Index
    20 - 29 years 1,17 14,0 98
    30 - 39 years 1,43 17,1 118
    40 - 49 years 1,87 22,4 136
    50 - 59 years 1,89 22,6 122
    60 - 69 years 1,08 12,9 95
    70 and over 0,68 8,1 46

    Education

    Mill. % Index
    A levels, degree 1,80 21,6 110
    No general school-leaving qualifications 0,08 0,9 39
    Secondary school, no information 2,15 25,8 78
    Secondary school: secondary school (West Germany)/secondary school (former East Germany) 2,96 35,5 118
    A levels or vocational diploma 1,35 16,2 109

    Net income

    Mill. % Index
    Below 1,000 EUR 0,63 7,5 97
    1,500 up to below 2,000 EUR 1,35 16,2 103
    2,000 up to below 2,500 EUR 0,92 11,0 96
    2,500 up to below 3,000 EUR 1,14 13,7 102
    3,000 EUR and more 3,37 40,4 101

    Why BUNTE.de?

  • BUNTE.de is one of the best-known and successful publishing brands in Germany, with a very large fan/user base across all channels.
  • BUNTE.de is the most relevant all-interest offer for women in Germany: approx. 80 articles/day, plus approx. 20 videos and 24 social topics.
  • BUNTE.de offers a membership model with exclusive content and value-added offers.
  • BUNTE.de offers all options for data-driven advertising: comprehensive, binding and sustainable.
  • Gallery

    Advertise on BUNTE.de

    The most significant and successful magazine for women in Germany, with one of the highest reading duration rates and very high social engagement rates.

    BUNTE.de is modern, innovative and creative. We have a strong and positive brand image, a brand-safe advertising platform and a very attractive target audience.

    The wide range of topics covered on BUNTE.de offers comprehensive cross-industry and cross-topic advertising opportunities.

    Customised, creative concepts guarantee attention. We have a nose for the right topics and make them successful with creativity and thorough analyses – native advertising, influencer marketing or branded content, display or social.

    We offer transparent campaign tracking and conclusive reports.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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    Sources: daily digital facts November 2018 | IVW 11/18 | Social Media: November 2018 | Subject to alterations