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  • burda style Online – a love brand

    burdastyle.de

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    burda style Online is the go-to online platform for all fashion & DIY fans, offering the perfect blend of content, community and commerce!

    Main target audience

    Age

    46,0 % 30 - 49 years

    Gender

    79,0 % Women

    Net Income

    58,0 % > 2,500 EUR

    Education

    24,0 % University degree (daily digital facts)

    Key data

    Portalname burda style Online
    Unique Users 50,000
    Page Impressions 690,000
    Visits 250,000
    Newsletter Subscribers Standalone 25,000
    Facebook Fans 155,455
    Instagram 27,000
    Twitter 7,955
    Pinterest 67,831
    Youtube 10,470

    Besucherprofil im detail

    Gender

    Mill. % Index
    Männer 0,02 22,0 45
    Frauen 0,06 78,0 154

    Age

    Mill. % Index
    20 - 29 Jahre 0,01 7,1 50
    30 - 39 Jahre 0,02 22,3 154
    40 - 49 Jahre 0,02 24,4 149
    50 - 59 Jahre 0,02 21,8 117
    60 - 69 Jahre 0,01 11,3 82
    70 Jahre und älter 0,01 11,3 64

    Education

    Mill. % Index
    Fach-/Hochschulreife mit Studium 0,02 25,8 132
    Kein allgemeiner Schulabschluss 0,00 0,2 8
    Haupt- bzw. Volksschulabschluss, keine Angabe 0,02 29,0 88
    Weiterführende Schule: Realschule (BRD) / POS (ehem. DDR) 0,02 25,8 86
    Ausbildung: Abitur oder Fachabitur 0,01 19,1 130

    Net income

    Mill. % Index
    Bis unter 1.000 Euro 0,00 5,9 77
    1.500 - unter 2.000 EUR 0,01 7,0 45
    2.000 - unter 2.500 EUR 0,01 12,1 105
    2.500 - unter 3.000 EUR 0,02 21,3 158
    3.000 EUR und mehr 0,04 47,7 119

    Why burda style Online?

  • Thanks to its high quality standards, burda style Online offers an attractive advertising environment.
  • High hit accuracy for top target audiences.
  • Keeping things moving: in addition to text and photos, we are focusing more and more on video formats.
  • burda style Online is compatible with mobile devices, so our users can access it anytime and anywhere!
  • burda style Online
  • Gallery

    Advertise on burda style Online

    burda style Online provides fashion and sewing fans, experts and beginners alike, with inspiration, materials, instructions, tips and tricks. The content is presented in a professional way, complete with video tutorials and sewing videos!

    The interactive community enables the international users to exchange views on all things fashion, trends and patterns and help each other with DIY tips.

    The online shop offers more than 7,000 burda sewing patterns to order or download, sewing tools and the complete burda style magazine portfolio, including special editions.

    Of course, burda style Online is also available on mobile devices, allowing users access anytime, anywhere. We also give burda style fans daily updates via our social media channels (Facebook, Instagram, Twitter, Pinterest, Snapchat and YouTube).

    burda style’s online presence offers a variety of advertising forms, and the recent relaunch has added even more options to prominently present advertising:

    • Display Advertising
    • Native Advertising
    • Advertorial
    • Contest
    • Advent calendar
    • Newsletter

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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    Sources: Publisher information