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  • FIT FOR FUN

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    FIT FOR is for men and women who valuesports, healthy eating and feeling good. Our readers are active and ambitious, they want to be fit andattractive, they enjoy trying new things and are even ready to spend a lot of money on it.

    The publisher and fitness expert Dr Christine Theiss, the 25-strong team of experts and the editorsmotivate our readers, users and followers to do something for themselves and provide them with allrelevant news on fitness, health, food, lifestyle, beauty and partnerships.

    FIT FOR FUN is the new trailblazer in the field of sustainability - without calling for abstention. Since issue 03/20 all topics and products in the field of sustainability have been marked with a button. Since issue 08/20 FIT FOR FUN is printed on 100% recycled paper.

    Main target audience

    Age

    55,6 % 20 - 30 years

    Gender

    64,5 % Women

    Net Income

    61,6 % > EUR 3,000

    Education

    49,8 % Secondary school leaving certificate (ma - German circulation statistics collection body), no degree

    ma 2020 Ii

    Key data

    Frequency of publication monthly
    Publication date Wednesday
    Copy price 3.80 EUR
    Base price (1/1 4c page) 31,960 EUR1
    Copies sold 67,8112
    Total readership 931,7323
    1 Prices valid from 01.01.2020
    2 IVW II/20
    3 ma 2020 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,34 36,0 73
    Women 0,60 64,0 126

    Age

    Mill. % Index
    14 - 19 years 0,09 9,6 143
    20 - 29 years 0,25 26,4 195
    30 - 39 years 0,27 29,2 198
    40 - 49 years 0,14 14,7 101
    50 - 59 years 0,15 16,0 85
    60 - 69 years 0,03 3,6 25
    70 and over 0,01 0,6 3

    Education

    Mill. % Index
    Comprehensive school 0,05 5,6 135
    Secondary school, no professional training 0,02 2,5 32
    Secondary school, professional training 0,11 11,9 47
    Secondary school, no A levels 0,28 30,2 100
    A levels, no degree 0,24 25,4 172
    A levels, degree 0,23 24,4 136

    Net income

    Mill. % Index
    Below 1,000 EUR 0,04 4,6 73
    1,000 up to below 1,250 EUR 0,03 3,3 80
    1,250 up to below 1,500 EUR 0,04 4,5 76
    1,500 up to below 2,000 EUR 0,05 5,2 46
    2,000 up to below 2,500 EUR 0,10 11,3 82
    2,500 up to below 3,000 EUR 0,09 9,4 81
    3,000 EUR and more 0,57 61,6 132
    ma 2020 Pressemedien II

    Deadlines

    Express booking possible

    Purchase your ad just four days prior to initial publication.

    Learn more

    Why FIT FOR FUN?

  • The brand has a cross-media reach of 3.36 million, more than any other competing title.
  • FIT FOR FUN has been reinventing FITNESS, FOOD and LIFESTYLE daily since 1994.
  • FIT FOR FUN is for men and women.
  • FIT FOR FUN Is not only strong in fitness, but also offers wide-ranging content and settings for health and food customers.
  • Advertise in FIT FOR FUN

    FIT FOR FUN reaches out to people who are active and like to try something new, that's what makes them particularly open for advertising and for your approach.

    With its wide range of media platforms, FIT FOR FUN offers you the best advertising opportunities for cross-media campaigns.

    No other brand offers such individual cross-media campaigns, event and license collaborations and extraordinary ad specials.

    Attractive topics in FIT FOR FUN

    Our topic preview tool will help you to find the right channels, themes or specials for your campaign straight away. Why not try it out today?

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