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  • FOCUS Magazine

    FOCUS magazine cover

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    AD SERVICE

    Kai Sahlfeld

    Ad Service / Placement

    Arabellastrasse 27

    Deutschland

    FOCUS is the modern news magazine from the German capital of Berlin, a place where trends are born and important political decisions reached. FOCUS addresses the full spectrum of important social issues like no other news magazine in its class.

    Main target audience

    Age

    58,0 % 30 - 59 years

    Gender

    71,0 % Men

    Net Income

    44,0 % > 3,000 EUR

    Education

    28,0 % A levels, degree (ma)

    Key data

    Frequency of publication weekly
    Publication date Saturday
    Copy price 4.50 EUR
    Base price (1/1 4c page) 55,900 EUR
    Copies sold 413,276
    Total readership 3.90 m
    Editorship Robert Schneider

    Detailed readership profile

    Gender

    Mill. % Index
    Männer 2,77 71,0 144
    Frauen 1,13 29,0 57

    Age

    Mill. % Index
    14 - 19 Jahre 0,11 2,9 42
    20 - 29 Jahre 0,45 11,6 83
    30 - 39 Jahre 0,61 15,7 111
    40 - 49 Jahre 0,73 18,7 117
    50 - 59 Jahre 0,92 23,7 130
    60 - 69 Jahre 0,54 13,9 104
    70 Jahre und älter 0,52 13,5 78

    Education

    Mill. % Index
    Schüler in allgemeinbildender Schule 0,07 1,7 39
    Haupt-/ Volksschulabschluß ohne Lehre 0,16 4,1 50
    Haupt-/ Volksschulabschluß mit Lehre 0,89 22,8 86
    Weiterführende Schule ohne Abitur, Mittlere Reife 1,06 27,2 91
    Fach-/Hochschulreife ohne Studium 0,64 16,5 117
    Fach-/Hochschulreife mit Studium 1,08 27,6 161

    Net income

    Mill. % Index
    Bis unter 1.000 Euro 0,18 4,5 60
    1.000 - unter 1.250 Euro 0,10 2,5 59
    1.250 - unter 1.500 EUR 0,20 5,1 72
    1.500 - unter 2.000 EUR 0,38 9,7 76
    2.000 - unter 2.500 EUR 0,51 13,1 91
    2.500 - unter 3.000 EUR 0,45 11,5 101
    3.000 EUR und mehr 2,09 53,5 126

    Deadlines

    Express booking possible

    Purchase your ad just two days prior to initial publication.

    Learn more

    Why FOCUS Magazine?

  • FOCUS sells around 415,000 issues each week in both print and digital form.
  • FOCUS reaches 3.9 million people - An educated, affluent target audience with a wide range of interests and an openness to new products.
  • As one of the most renowned magazines in Germany, FOCUS concentrates on a wide spectrum of important social issues and offers a platform for communication in a highly credible publication.
  • Gallery

    Advertising in FOCUS print media

    FOCUS brings clarity to complex topics and offers its readers the orientation they need to navigate this fast, digital world.

    FOCUS incorporates emotional visual language in multi-dimensional stories, and combines unique narratives with high-quality service.

    Advertisers benefit from the credibility of the FOCUS media brand, which has enjoyed an excellent reputation among its readers for many years. FOCUS offers advertisers from nearly all sectors an attractive platform for successful brand communication.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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    Sources: IVW IV/18 | ma 2019 I | prices valid from 01.01.2019 | subject to change