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  • FÜR SIE - Me time!

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    MARKETING

    Janna Lange

    Head of Publisher Management

    Janna Lange

    Head of Publisher Management

    Grosse Elbstrasse 59

    Deutschland

    FÜR SIE is one of Germany’s leading women’s magazine brands. Every 14 days, it offers women in their mid 30s or older a variety of content precisely tailored to their wants and needs. It is authentic, credible and enriching. The title covers topics ranging from fashion and beauty, to health and food, to careers, travel and culture. FÜR SIE is warm hearted and approachable, positive and personal.
     

    Key data

    Frequency of publication fortnightly
    Publication date Wednesday
    Copy price 3.30 EUR
    Base price (1/1 4c page) 33,500 EUR1
    Copies sold 168,2622
    Total readership 1.20 m3
    Editorship Sabine Bartels
    1 Prices valid from 01.01.2021
    2 IVW I/21
    3 ma 2021 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,08 6,6 13
    Women 1,12 93,4 184

    Age

    Mill. % Index
    14 - 19 years 0,02 1,9 28
    20 - 29 years 0,07 5,9 44
    30 - 39 years 0,13 10,9 73
    40 - 49 years 0,24 20,2 143
    50 - 59 years 0,29 24,1 128
    60 - 69 years 0,24 19,8 135
    70 and over 0,21 17,2 99

    Education

    Mill. % Index
    Comprehensive school 0,01 1,0 24
    Secondary school, no professional training 0,06 5,2 66
    Secondary school, professional training 0,25 20,6 85
    Secondary school, no A levels 0,49 40,5 134
    A levels, no degree 0,18 15,2 101
    A levels, degree 0,21 17,4 94

    Net income

    Mill. % Index
    Below 1,000 EUR 0,03 2,8 46
    1,000 up to below 1,250 EUR 0,03 2,2 55
    1,250 up to below 1,500 EUR 0,04 3,7 67
    1,500 up to below 2,000 EUR 0,12 9,6 77
    2,000 up to below 2,500 EUR 0,10 8,6 73
    2,500 up to below 3,000 EUR 0,16 12,9 114
    3,000 EUR and more 0,72 60,1 123
    ma 2021 Pressemedien II

    Deadlines

    Why FÜR SIE?

  • stable performance metrics and the best cost efficiency in its segment
  • high subscription sales and strong reader loyalty
  • attractive high income readership
  • Suitable topics and/or platforms

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