InStyle Germany – Every look a style
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Find your point of contactInStyle Germany is the blueprint from which the entire German star style magazine segment was born.
The very latest in fashion, beauty and lifestyle – a pioneer that never fails to inspire.
For over 20 years, InStyle has been presenting the latest trends and providing the perfect shopping service - the ultimate style and shopping bible.
Main target audience
Age
63,9 % 20 - 49 years
Gender
96,0 % Women
Net Income
71,4 % > 2,500 EUR
Education
46,5 % A levels, degree/no degree
Key data
Frequency of publication | monthly |
Publication date | Saturday |
Copy price | 4.50 EUR |
Base price (1/1 4c page) | 38,000 EUR1 |
Copies sold | 177,9892 |
Total readership | 902,2203 |
Editorship | Kerstin Weng |
Detailed readership profile
Gender
Mill. | % | Index | |
Men | 0,09 | 9,7 | 20 |
Women | 0,81 | 90,3 | 178 |
Age
Mill. | % | Index | |
14 - 19 years | 0,15 | 17,0 | 254 |
20 - 29 years | 0,24 | 26,8 | 198 |
30 - 39 years | 0,16 | 17,8 | 121 |
40 - 49 years | 0,15 | 16,6 | 115 |
50 - 59 years | 0,12 | 13,6 | 72 |
60 - 69 years | 0,06 | 6,6 | 46 |
70 and over | 0,01 | 1,6 | 9 |
Education
Mill. | % | Index | |
Comprehensive school | 0,11 | 11,7 | 279 |
Secondary school, no professional training | 0,03 | 3,7 | 46 |
Secondary school, professional training | 0,08 | 8,4 | 34 |
Secondary school, no A levels | 0,32 | 34,9 | 116 |
A levels, no degree | 0,21 | 23,0 | 156 |
A levels, degree | 0,16 | 18,2 | 102 |
Net income
Mill. | % | Index | |
Below 1,000 EUR | 0,04 | 4,1 | 63 |
1,000 up to below 1,250 EUR | 0,02 | 1,9 | 46 |
1,250 up to below 1,500 EUR | 0,02 | 1,8 | 29 |
1,500 up to below 2,000 EUR | 0,08 | 8,8 | 71 |
2,000 up to below 2,500 EUR | 0,08 | 9,1 | 71 |
2,500 up to below 3,000 EUR | 0,12 | 13,2 | 114 |
3,000 EUR and more | 0,55 | 61,2 | 131 |
Deadlines
Why InStyle?
Take a look inside the magazine
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InStyle Germany is a must-have for every lifestyle campaign in Germany.
Its combination of extremely high circulation and reach paired with an extraordinarily shopping-minded readership guarantees maximum impact for image and sales.
Prices
Suitable topics and/or platforms
Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN