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  • Lisa Wohnen & DEKORIEREN

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    Lisa Wohnen & DEKORIEREN presents the entire world of living every month showing the latest trends in furniture, lively reports on lifestyle, ideas for hosting guests and useful information on other topics such as homebuilding and rebuilding. The Lisa world of living is young and modern, creative and colourful – and full of emotional warmth.

    Main target audience

    Age

    58,5 % 30 - 59 years

    Gender

    92,9 % Women

    Net Income

    57,6 % > 3,000 EUR

    Education

    45,8 % Secondary school, no A levels

    ma 2021 I

    Key data

    Frequency of publication monthly
    Publication date Thursday
    Copy price 2.90 EUR
    Base price (1/1 4c page) 14,210 EUR1
    Copies sold 146,0862
    Total readership 292,3373
    Editorship Manfred Heidt
    1 Prices valid from 01.01.2021
    2 IVW I/21
    3 ma 2021 Pressemedien I

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,02 7,1 14
    Women 0,27 92,9 183

    Age

    Mill. % Index
    14 - 19 years 0,03 8,8 132
    20 - 29 years 0,04 12,7 94
    30 - 39 years 0,04 12,2 83
    40 - 49 years 0,06 21,3 147
    50 - 59 years 0,07 25,0 133
    60 - 69 years 0,04 12,3 85
    70 and over 0,02 7,6 44

    Education

    Mill. % Index
    Comprehensive school 0,02 8,1 194
    Secondary school, no professional training 0,01 3,0 37
    Secondary school, professional training 0,05 17,1 69
    Secondary school, no A levels 0,13 45,8 152
    A levels, no degree 0,05 16,0 108
    A levels, degree 0,03 10,0 56

    Net income

    Mill. % Index
    Below 1,000 EUR 0,01 2,9 46
    1,000 up to below 1,250 EUR 0,01 3,9 93
    1,250 up to below 1,500 EUR 0,01 4,5 74
    1,500 up to below 2,000 EUR 0,02 7,4 60
    2,000 up to below 2,500 EUR 0,03 11,3 88
    2,500 up to below 3,000 EUR 0,04 12,4 107
    3,000 EUR and more 0,17 57,6 123
    ma 2021 Pressemedien I

    Deadlines

    Why choose Lisa Wohnen & DEKORIEREN?

  • Lisa Wohnen & DEKORIEREN has an enthusiastic, highly attractive readership: Readers are young, with an above-average income and a highly motivated interest in investing in their home, interior design and decoration.
  • Lisa Wohnen & DEKORIEREN has a readership of 0.29 million (ma 2021 I) with up to 132,000 copies sold (IVW IV/20).
  • Lisa Wohnen & DEKORIEREN ranks No. 1 in retail sales and sells 106,000 copies at the kiosk.
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    Advertising in print media of Lisa Wohnen & DEKORIEREN

    Lisa Wohnen & DEKORIEREN presents the entire world of living every month, showing the latest trends in furniture, lively reports on lifestyle, ideas for hosting guests and useful information on other topics such as homebuilding and insurance policies, making it ideal for all products for home and living.

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