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  • Mein schöner Garten

    Mein schöner Garten Cover

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    AD SERVICE

    Claudia Hörth

    Ad Service / Placement

    Hauptstrasse 127

    Deutschland

    Mein schöner Garten is the market leader in gardening magazines. Mein schöner Garten provides information and inspiration for an active and affluent readership with a wide range of interests.

    Main target audience

    Age

    27,6 % 50 - 59 years

    Gender

    65,9 % Women

    Net Income

    52,8 % > 3,000 EUR

    Education

    36,8 % Secondary school, no A levels (ma)

    Key data

    Frequency of publication monthly
    Publication date Thursday
    Copy price 3.90 EUR
    Base price (1/1 4c page) 28,800 EUR
    Copies sold 307,868
    Total readership 1.88 m
    Editorship Andrea Kögel

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,62 32,6 66
    Women 1,27 67,4 133

    Age

    Mill. % Index
    14 - 19 years 0,01 0,6 8
    20 - 29 years 0,06 3,2 23
    30 - 39 years 0,15 7,8 54
    40 - 49 years 0,29 15,6 104
    50 - 59 years 0,58 30,8 165
    60 - 69 years 0,34 18,0 128
    70 and over 0,45 24,0 140

    Education

    Mill. % Index
    Comprehensive school 0,01 0,5 11
    Secondary school, no professional training 0,07 3,5 45
    Secondary school, professional training 0,49 26,1 100
    Secondary school, no A levels 0,72 38,1 127
    A levels, no degree 0,23 12,3 85
    A levels, degree 0,37 19,6 112

    Net income

    Mill. % Index
    Below 1,000 EUR 0,06 3,0 42
    1,000 up to below 1,250 EUR 0,04 2,2 52
    1,250 up to below 1,500 EUR 0,09 5,0 75
    1,500 up to below 2,000 EUR 0,18 9,3 76
    2,000 up to below 2,500 EUR 0,32 17,2 126
    2,500 up to below 3,000 EUR 0,19 10,2 89
    3,000 EUR and more 1,00 53,1 119

    Deadlines

    Why choose Mein schöner Garten?

  • Mein schöner Garten is the largest magazine in Europe for gardening
  • Mein schöner Garten is a high-quality resource thanks to its high editorial standards and well-researched expertise with more than 40 years of experience.
  • Mein schöner Garten boasts a strong readership of 1.85 million (ma 2019/I)
  • Gallery

    Advertising in print media of Mein schöner Garten

    Take advantage of all the benefits of a special interest magazine and a publication with a broad readership. A top-quality target audience with high readership loyalty, paired with wide circulation and good economies of scale, make Mein schöner Garten the perfect advertising medium for all aspects of gardening.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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    Sources: IVW II/19 | ma 2019 II | prices valid from 01.01.2019 | subject to change