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  • MEINE FAMILIE & ICH

    MEINE FAMILIE & ICH is the food connoisseur magazine in Europe with the largest circulation.

    meine Familie & ich Cover

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    Main target audience

    Age

    48,5 % 30 - 59 years

    Gender

    87,1 % Women

    Net Income

    52,2 % > 3,000 EUR

    Education

    61,1 % A levels, university degree

    ma 2023 II

    Key data

    Frequency of publication 13 times p.a.
    Publication date Wednesday
    Base price (1/1 4c page) 29,100 EUR1
    Copies sold 178,9472
    Total readership 678,9153
    Editorship Gaby Höger
    1 Prices valid from 01.01.2024
    2 IVW IV/23
    3 ma 2023 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,09 12,9 26
    Women 0,59 87,1 172

    Age

    Mill. % Index
    14 - 19 years 0,00 0,6 9
    20 - 29 years 0,04 6,0 46
    30 - 39 years 0,08 11,1 74
    40 - 49 years 0,11 16,1 116
    50 - 59 years 0,14 21,2 116
    60 - 69 years 0,14 21,1 138
    70 and over 0,16 23,8 134

    Education

    Mill. % Index
    Comprehensive school 0,00 0,3 8
    Secondary school, no professional training 0,10 14,0 212
    Secondary school, professional training 0,17 24,6 105
    Secondary school, no A levels 0,21 31,1 105
    A levels, no degree 0,09 13,7 79
    A levels, degree 0,11 16,4 87

    Net income

    Mill. % Index
    Below 1,000 EUR 0,02 3,0 52
    1,000 up to below 1,250 EUR 0,04 5,2 146
    1,250 up to below 1,500 EUR 0,02 3,7 84
    1,500 up to below 2,000 EUR 0,08 11,5 105
    2,000 up to below 2,500 EUR 0,10 14,3 125
    2,500 up to below 3,000 EUR 0,07 9,9 87
    3,000 EUR and more 0,36 52,5 100
    ma 2023 Pressemedien II

    Deadlines

    Express booking possible

    Purchase your ad just four days prior to initial publication.

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    Why choose MEINE FAMILIE & ICH?

  • Is the largest: Germany's highest-circulation food & culinary magazine and with 205,418 copies sold absolute number 1 of the food magazines in Germany (IVW II/23).
  • Extensive reach: nearly 680,000 readers use the magazine for recipe inspiration and the diverse guide topics in the “better living” section (ma 2023 II).
  • 18. 000 supermarket cash registers: Where food is bought, MEINE FAMILIE & ICH presents itself prominently in the cash register zone in full view.