• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN
  • MY LIFE magazine

    MY LIFE is the new pharmacy magazine with the ambition of being a consumer magazine. MY LIFE includes understandable medical information and inspiring lifestyle topics.

    True Format
    MY LIFE continues to be published in a generous magazine format with high-quality paper, despite a sharp rise in production costs. MY LIFE continues to show true format.

    True Size
    MY LIFE's rate is fair and affordable for all. The TAP, for instance, is 23.6% lower than that of Apotheken Umschau A+B in case of booking MY LIFE A+B. Take advantage of this great price-performance ratio for yourself.

    True Reliability
    The satisfaction of our MY LIFE readership and our advertising customers is our top priority. You can trust us for a transparent and fair product and pricing policy. Likewise, you can rely on stable circulation development. You too can count on this reliability.

    Contact

    Find your point of contact
    Find your point of contact

    Main target audience

    Age

    60,0 % 50 - 69 years

    Gender

    79,0 % Women

    Net Income

    46,0 % < 2,000 EUR

    Reader survey 2022 (publisher's statement)

    Key data

    Publication date on 1st (issue A) and 15th (issue B) a month
    Base price (1/1 4c page) 25,800 EUR1
    Copies sold 02
    Editorship Klaus Dahm, Silvia von Maydell
    1 Prices valid from 01.01.2024
    2 IVW IV/23 issues A+B, issue A: 1,175,421, issue B: 1,175,845

    Deadlines

    Why MY LIFE?

  • 2.35 m issues sold monthly guaranteed (audited by IVW)
  • Targeted appeal to relevant target audience of pharmacy customers
  • Affordable CPM for the relevant pharmacy customer base
  • Your advertising messages will also reach pharmaceutical technical assistants and pharmacists, ensuring informed consultation on the use of your products
  • Diverse communication modules provide reach, competence and product availability as a single solution
  • Campaign management offered across all Burda media (audience reach – print and digital plus pharmacy magazine)
  • Competent magazine from one of Europe’s largest media agencies with a specialist editorial team including a pharmaceutical forum which serves as a consulting team for relevant content
  • Gallery

    Advertise in MY LIFE

    Together with the ‘Future Pact’ and our powerful partner NOWEDA, we provide advertisers with an intelligent, networked 360° solution for your product communications with integrated campaign management of popular media, quality reach directly in the pharmacy, product availability at the point of sale and informed product consultation by pharmaceutical technical assistants.