PETRA – Where life meets style
PETRA shines in a whole new light in 2024 with opulent equipment and more scope!
PETRA will focus on more luxury in all areas with a new premium orientation: Fashion, beauty, lifestyle and wellbeing. PETRA builds a bridge between tradition and innovation, classics and trends, everyday life and dreams, luxury and simplicity. Invest in your uniqueness with a brand that has focused on credibility and trust since day one.
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Frequency of publication | 6x per year |
Base price (1/1 4c page) | 28,900 EUR1 |
Copies sold | 70,5092 |
Total readership | 518,1843 |
Editorship | Tim Affeld |
1 Prices valid from 01.01.2024
2 IVW IV/23
3 ma 2023 Pressemedien II
Detailed readership profile
Gender
Mill. | % | Index | |
Men | 0,02 | 4,0 | 8 |
Women | 0,50 | 96,0 | 189 |
Age
Mill. | % | Index | |
14 - 19 years | 0,00 | 0,8 | 13 |
20 - 29 years | 0,05 | 8,8 | 67 |
30 - 39 years | 0,10 | 20,2 | 133 |
40 - 49 years | 0,14 | 26,4 | 190 |
50 - 59 years | 0,13 | 25,1 | 137 |
60 - 69 years | 0,06 | 12,5 | 81 |
70 and over | 0,03 | 6,3 | 35 |
Education
Mill. | % | Index | |
Comprehensive school | 0,00 | 0,4 | 10 |
Secondary school, no professional training | 0,02 | 4,0 | 60 |
Secondary school, professional training | 0,06 | 12,5 | 53 |
Secondary school, no A levels | 0,24 | 46,9 | 158 |
A levels, no degree | 0,10 | 18,4 | 106 |
A levels, degree | 0,09 | 17,8 | 95 |
Net income
Mill. | % | Index | |
Below 1,000 EUR | 0,01 | 2,3 | 41 |
1,000 up to below 1,250 EUR | 0,01 | 1,2 | 34 |
1,250 up to below 1,500 EUR | 0,01 | 2,1 | 47 |
1,500 up to below 2,000 EUR | 0,03 | 5,0 | 46 |
2,000 up to below 2,500 EUR | 0,05 | 10,3 | 91 |
2,500 up to below 3,000 EUR | 0,08 | 16,0 | 140 |
3,000 EUR and more | 0,33 | 63,1 | 120 |
ma 2023 Pressemedien II
Deadlines
Why PETRA?