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  • Social Cards

    Social Cards

    The better social advertising. Facebook, Twitter or Instagram posts via Social Cards – the ad will always be delivered in the content of our websites via URL.

    File format: depends on post size

    BCN - technical specifications

    Please make sure to deliver all information and creatives needed, 5 days prior to start of the campaign. Please send the following information to this e-mail address: bcn.campaigning(at)burda.com.

    • Advertiser name
    • Campaign name
    • Booking period
    • Booked pages or placement
    • Ad formats
    • Contact person

    Please send 3rd party redirects in a separate file as an attachment. All ad material provided has to be SSL-encrypted. Third-party tracking and view time measurements are allowed but must be SSL-encrypted. We allow tracking pixel and click counters but no JS pixel.

     

    BASIC INFORMATION

    • All formats must be SSL-encrypted
    • Auto play is not accepted in any case. There has to be a user interaction for example a mouse-over click to play the sound off the video.
    • Please be aware that we don't accept ads with a close button.
    • BCN uses a frequency capping for every campaign.