• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN

    Thousands of influencers, one platform: brands you love

    brands you love is a joint venture of the Burda word-of-mouth communities and the tracdelight influencer Network, a one-of-a-kind full-service provider that supervises the organisation and realisation of campaigns on Instagram and all major social media channels.

    brands you love is the only community to combine all influencer networks on a single platform to offer clients comprehensive communication campaigns.

    Whether it’s paid or earned, real, authentic content from our influencers is always our top priority.

    This is brands you love:

  • Over 200,000 registered participants with a reach of over 70 million.
  • From engaged micro-influencers to highly-influential social media stars:
  • Micro-influencers with an average of 500 followers.
  • Macro-influencers, or newcomers with 20-50k followers.
  • Macro-influencers, or stars with over 50k followers.
  • Campaign branding with the powerful media brands of Hubert Burda Media with optional media-based reach boost.
  • Gathering KPIs such as contact and interaction indicators in detailed, transparent reports.
  • The right influencer is just a click away

    With the help of our in-house influencer database, we consult 30,000 different criteria to select exactly the right influencers to appeal to your target audience and the demands of your consumers.

    From the start of your campaign, we provide community management, moderation and consultation services all under one roof. Practical: Every aspect of the campaign is accompanied by surveys that you can turn into research for your brand. The report includes insights, KPIs (such as the net promoter score and brand perception) as well as social media KPIs.

    Each campaign receives an individual microsite on brandsyoulove.de. This microsite gathers all social media posts from platforms such as Instagram, Facebook, Pinterest and others in the form of social embeds all in a single content hub. As a unique service provider on the market, we offer our clients transparency in the creation and distribution of social media content.


    Find your point of contact.

    Find a contact