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  • FRAU MIT HERZ

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    MARKETING

    Janna Lange

    Head of Publisher Management

    Janna Lange

    Head of Publisher Management

    Grosse Elbstrasse 59

    Deutschland

    High nobility, showbiz, fate stories and a large advisor/service section. As a classic in the segment of weekly entertaining women's magazines, FRAU MIT HERZ has been at home in the world of European high nobility for over 50 years and since then has been providing generations of readers with detailed information about the dazzling lives of crowned heads, about the lifestyle of attractive princesses and princes, about fateful events in the shadow of the crown.

    Key data

    Frequency of publication weekly
    Publication date Saturday
    Copy price 1.89 EUR
    Base price (1/1 4c page) 5,140 EUR1
    Copies sold 40,5382
    Total readership 348,4643
    Editorship Rosita Wolf
    1 Prices valid from 01.01.2021
    2 IVW IV/20
    3 ma 2021 Pressemedien I

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,01 2,3 5
    Women 0,34 97,7 193

    Age

    Mill. % Index
    14 - 19 years 0,00 0,9 13
    20 - 29 years 0,01 3,6 27
    30 - 39 years 0,01 2,7 18
    40 - 49 years 0,02 7,0 48
    50 - 59 years 0,06 17,0 90
    60 - 69 years 0,07 19,2 133
    70 and over 0,17 49,6 287

    Education

    Mill. % Index
    Comprehensive school 0,00 0,2 4
    Secondary school, no professional training 0,08 22,0 272
    Secondary school, professional training 0,15 43,6 175
    Secondary school, no A levels 0,09 24,5 81
    A levels, no degree 0,02 4,4 29
    A levels, degree 0,02 5,3 30

    Net income

    Mill. % Index
    Below 1,000 EUR 0,04 12,2 191
    1,000 up to below 1,250 EUR 0,02 5,5 134
    1,250 up to below 1,500 EUR 0,03 9,0 150
    1,500 up to below 2,000 EUR 0,05 15,0 122
    2,000 up to below 2,500 EUR 0,08 23,5 183
    2,500 up to below 3,000 EUR 0,04 11,8 102
    3,000 EUR and more 0,08 22,9 49
    ma 2021 Pressemedien I

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    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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