• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN
  • Lisa Blumen & Pflanzen

    Lisa Blumen & Pflanzen Cover

    Contact

    Find Your Contact Person.
    Find contact person

    Lisa Blumen & Pflanzen is a magazine with creative ideas for homes, balconies and patios. It contains information and handy (decorating) ideas, particularly for owners of balconies and patios, in a colourful format.

    Main target audience

    Age

    32,9 % 40 - 59 years

    Gender

    93,6 % Women

    Net Income

    46,7 % > 3,000 EUR

    Education

    34,7 % Secondary school, no A levels (ma)

    ma 2020 I

    Key data

    Frequency of publication monthly
    Publication date Thursday
    Copy price 1.99 EUR
    Base price (1/1 4c page) 9,250 EUR1
    Copies sold 85,4242
    Total readership 493,9933
    Editorship Wolfgang Bohlsen
    1 Prices valid from 01.01.2020
    2 IVW II/20
    3 ma 2020 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,02 4,0 8
    Women 0,47 96,0 189

    Age

    Mill. % Index
    14 - 19 years 0,01 1,6 24
    20 - 29 years 0,03 5,3 39
    30 - 39 years 0,06 11,8 80
    40 - 49 years 0,08 16,0 110
    50 - 59 years 0,12 23,7 126
    60 - 69 years 0,09 17,9 125
    70 and over 0,12 23,7 137

    Education

    Mill. % Index
    Comprehensive school 0,01 1,3 32
    Secondary school, no professional training 0,05 9,7 125
    Secondary school, professional training 0,13 26,8 106
    Secondary school, no A levels 0,16 32,6 108
    A levels, no degree 0,04 7,8 53
    A levels, degree 0,11 21,8 122

    Net income

    Mill. % Index
    Below 1,000 EUR 0,02 4,1 64
    1,000 up to below 1,250 EUR 0,02 3,6 87
    1,250 up to below 1,500 EUR 0,03 6,7 111
    1,500 up to below 2,000 EUR 0,04 7,4 65
    2,000 up to below 2,500 EUR 0,08 16,3 119
    2,500 up to below 3,000 EUR 0,05 10,9 94
    3,000 EUR and more 0,25 51,0 109
    ma 2020 Pressemedien II

    Deadlines

    Why choose Lisa Blumen & Pflanzen?

  • Lisa Blumen & Pflanzen is part of the very successful Lisa family.
  • Lisa Blumen & Pflanzen is published monthly and has a readership of 0.37 million (ma 2020 I), with more than 60,161 copies sold (IVW IV/2019).
  • Gallery

    Advertising in print media of Lisa Blumen & Pflanzen

    Lisa Blumen & Pflanzen contains information on food, living, wellbeing and DIY ideas, in addition to gardening and backyard designs.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

    Find topics and/or platforms