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  • SUPERillu.de – We’re here for you!

    SUPERillu Online key visual

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    SUPERillu.de is the website for the largest newsstand magazine in the eastern part of Germany and identifies as the ‘your home on the Internet’. SUPERillu.de uses strong imagery and content that help maintain its proximity to its users. SUPERillu.de has four main channels: ‘country’, ‘life’, ‘people’ and ‘love’. Each channel provides inspiration, leisure activities and exclusive interviews.

    Main target audience

    Age

    47,0 % 35 - 59 years

    Gender

    53,0 % Women

    Net Income

    58,0 % > 2,500 EUR

    Education

    20,0 % University degree (daily digital facts)

    Key data

    Portalname SUPERillu.de
    Unique Users 160,000
    Page Impressions 2.86 m
    Visits 166,000
    Newsletter subscribers (stand alone) 8,769
    Facebook Fans 24,219
    Instagram 1,457
    Snapchat 187
    Video Views 37,700

    Besucherprofil im detail

    Gender

    Mill. % Index
    Men 0,10 37,0 75
    Women 0,16 63,0 124

    Age

    Mill. % Index
    20 - 29 years 0,03 10,0 72
    30 - 39 years 0,04 15,9 107
    40 - 49 years 0,04 15,1 98
    50 - 59 years 0,08 30,9 162
    60 - 69 years 0,04 16,1 112
    70 and over 0,03 9,6 55

    Education

    Mill. % Index
    A levels, degree 0,06 24,1 120
    No general school-leaving qualifications 0,00 0,9 42
    Secondary school, no information 0,06 21,2 65
    Secondary school: secondary school (West Germany)/secondary school (former East Germany) 0,11 40,9 135
    A levels or vocational diploma 0,03 12,9 86

    Net income

    Mill. % Index
    Below 1,000 EUR 0,02 7,3 100
    1,500 up to below 2,000 EUR 0,04 16,9 116
    2,000 up to below 2,500 EUR 0,03 10,7 94
    2,500 up to below 3,000 EUR 0,04 14,6 108
    3,000 EUR and more 0,10 38,3 91

    Why choose SUPERillu.de?

  • SUPERillu.de is the online presence of the biggest newsstand magazine in the eastern part of Germany.
  • SUPERillu.de is a critical component of a media plan for all of Germany.
  • SUPERillu Online
  • Online advertising on SUPERillu.de

    • SUPERillu.de provides various channels for its users in the eastern part of Germany.
    • SUPERillu.de offers its users the channels ‘Country’, ‘Life’, ‘People’ and ‘Love’, as well as inspiration, leisure activities, stories about their home region and exclusive interviews.
    • SUPERillu.de is a strong online brand and provides a modern design and has been optimised for mobile use.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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    Sources: IVW 05/2019 | AGOF daily digital facts 05/2019 | Social Media: June 2019, publisher's statement | detailed user profile AGOF ddf 12/19 | subject to change