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  • ELLE Germany – true style

    ELLE Germany Cover 02/18

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    AD SERVICE

    Gudrun Nauder

    Ad Service / Placement

    Arabellastrasse 27

    Deutschland

    ELLE Germany is a luxury fashion and lifestyle magazine.

    It is one of 46 worldwide editions, a number that makes ELLE the world's biggest-selling fashion magazine.

    TRUE STYLE: ELLE Germany is a style coach, not a style dictator. ELLE Germany curates trends and inspires perfection at the highest level.

    Main target audience

    Age

    58,0 % 20 - 49 years

    Gender

    97,0 % Women

    Net Income

    76,0 % > 2,500 EUR

    Education

    55,0 % A levels, no degree (ma), A levels, degree (ma)

    Key data

    Frequency of publication monthly
    Publication date Wednesday
    Copy price 7.00 EUR
    Base price (1/1 4c page) 33,500 EUR
    Copies sold 106,281
    Total readership 713,831
    Editorship Sabine Nedelchev

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,02 3,1 6
    Women 0,69 96,9 191

    Age

    Mill. % Index
    14 - 19 years 0,05 7,6 112
    20 - 29 years 0,14 19,7 144
    30 - 39 years 0,14 20,1 138
    40 - 49 years 0,13 18,0 120
    50 - 59 years 0,15 21,4 115
    60 - 69 years 0,06 8,6 61
    70 and over 0,03 4,6 27

    Education

    Mill. % Index
    Comprehensive school 0,03 3,9 92
    Secondary school, no professional training 0,03 3,5 46
    Secondary school, professional training 0,08 10,6 40
    Secondary school, no A levels 0,20 27,5 92
    A levels, no degree 0,18 24,7 171
    A levels, degree 0,21 29,9 170

    Net income

    Mill. % Index
    Below 1,000 EUR 0,04 5,6 78
    1,000 up to below 1,250 EUR 0,02 2,2 53
    1,250 up to below 1,500 EUR 0,02 2,5 38
    1,500 up to below 2,000 EUR 0,03 4,9 40
    2,000 up to below 2,500 EUR 0,06 8,9 65
    2,500 up to below 3,000 EUR 0,06 8,0 70
    3,000 EUR and more 0,48 67,9 152

    Deadlines

    Why ELLE?

  • ELLE Germany is the MARKET LEADER in the high-end women’s magazine segment.
  • 660,000 readers per month (ma 2019 I).
  • As a strong and highly desirable international brand, ELLE offers an attractive environment for advertising.
  • With 5,9 m visits (ddf 10/18), it is also the digital market leader in the German high-end segment.
  • Advertise in ELLE

    As the market leader, ELLE Germany is a must-have in every high-end lifestyle image campaign. Print advertising in ELLE ensures long-lasting relevance in the end consumers’ brand mindscape.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

    Find topics and/or platforms
    Sources: IVW II/19 | ma 2019 II | prices valid from 01.01.2019 | subject to change