• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN
  • ELLE Germany – true style

    ELLE Germany Cover 02/18

    Contact

    Find Your Contact Person.
    Find contact person

    ELLE Germany is a luxury fashion and lifestyle magazine.

    It is one of 46 worldwide editions, a number that makes ELLE the world's biggest-selling fashion magazine.

    TRUE STYLE: ELLE Germany is a style coach, not a style dictator. ELLE Germany curates trends and inspires perfection at the highest level.

    Main target audience

    Age

    58,0 % 20 - 49 years

    Gender

    90,0 % Women

    Net Income

    75,0 % > 2,500 EUR

    ma 2020 II

    Key data

    Frequency of publication monthly
    Publication date Wednesday
    Copy price 7.00 EUR
    Base price (1/1 4c page) 34,500 EUR1
    Copies sold 87,7982
    Total readership 617,0203
    Editorship Sabine Nedelchev
    1 Prices valid from 01.01.2020
    2 IVW II/20
    3 ma 2020 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,06 9,5 19
    Women 0,56 90,5 179

    Age

    Mill. % Index
    14 - 19 years 0,05 8,8 131
    20 - 29 years 0,11 17,6 130
    30 - 39 years 0,11 17,9 122
    40 - 49 years 0,14 22,7 156
    50 - 59 years 0,15 23,5 125
    60 - 69 years 0,03 5,5 38
    70 and over 0,03 4,1 24

    Education

    Mill. % Index
    Comprehensive school 0,03 5,3 128
    Secondary school, no professional training 0,01 1,9 24
    Secondary school, professional training 0,05 8,4 33
    Secondary school, no A levels 0,20 31,8 106
    A levels, no degree 0,11 18,5 125
    A levels, degree 0,21 34,1 191

    Net income

    Mill. % Index
    Below 1,000 EUR 0,01 2,0 32
    1,000 up to below 1,250 EUR 0,02 3,1 75
    1,250 up to below 1,500 EUR 0,02 3,7 61
    1,500 up to below 2,000 EUR 0,04 6,0 52
    2,000 up to below 2,500 EUR 0,06 10,4 76
    2,500 up to below 3,000 EUR 0,06 9,0 77
    3,000 EUR and more 0,41 65,8 141
    ma 2020 Pressemedien II

    Deadlines

    Why ELLE?

  • ELLE Germany is the MARKET LEADER in the high-end women’s magazine segment.
  • 617,020 readers per month (ma 2020 II).
  • As a strong and highly desirable international brand, ELLE offers an attractive environment for advertising.
  • With 7.2 m visits (IVW 06/20), it is also the digital market leader in the German high-end segment.
  • Advertise in ELLE

    As the market leader, ELLE Germany is a must-have in every high-end lifestyle image campaign. Print advertising in ELLE ensures long-lasting relevance in the end consumers’ brand mindscape.

    Attractive topics in ELLE

    Our topic preview tool will help you to find the right channels, themes or specials for your campaign straight away. Why not try it out today?

    Find topics