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  • ELLE Germany – true style

    ELLE Germany Cover 02/18

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    AD SERVICE

    Gudrun Nauder

    Ad Service / Placement

    Arabellastrasse 27

    Deutschland

    ELLE Germany is a luxury fashion and lifestyle magazine.

    It is one of 46 worldwide editions, a number that makes ELLE the world's biggest-selling fashion magazine.

    TRUE STYLE: ELLE Germany is a style coach, not a style dictator. ELLE Germany curates trends and inspires perfection at the highest level.

    Main target audience

    Age

    85,0 % 20 - 59 years

    Gender

    97,0 % Women

    Net Income

    78,0 % > 2,500 EUR

    Education

    52,0 % A levels, no degree (ma), A levels, degree (ma)

    Key data

    Frequency of publication monthly
    Publication date Wednesday
    Copy price 7.00 EUR
    Base price (1/1 4c page) 33,500 EUR
    Copies sold 104,038
    Total readership 660,799
    Editorship Sabine Nedelchev

    Detailed readership profile

    Gender

    Mill. % Index
    Männer 0,02 2,9 6
    Frauen 0,64 97,1 191

    Age

    Mill. % Index
    14 - 19 Jahre 0,03 4,5 64
    20 - 29 Jahre 0,14 21,1 151
    30 - 39 Jahre 0,14 21,0 148
    40 - 49 Jahre 0,15 22,3 139
    50 - 59 Jahre 0,14 21,0 115
    60 - 69 Jahre 0,03 5,1 38
    70 Jahre und älter 0,03 5,1 29

    Education

    Mill. % Index
    Schüler in allgemeinbildender Schule 0,01 2,1 48
    Haupt-/ Volksschulabschluß ohne Lehre 0,02 3,0 37
    Haupt-/ Volksschulabschluß mit Lehre 0,08 12,8 48
    Weiterführende Schule ohne Abitur, Mittlere Reife 0,20 29,8 100
    Fach-/Hochschulreife ohne Studium 0,16 24,3 172
    Fach-/Hochschulreife mit Studium 0,19 28,0 163

    Net income

    Mill. % Index
    Bis unter 1.000 Euro 0,02 3,6 48
    1.000 - unter 1.250 Euro 0,01 1,0 23
    1.250 - unter 1.500 EUR 0,02 3,1 44
    1.500 - unter 2.000 EUR 0,04 6,0 47
    2.000 - unter 2.500 EUR 0,06 8,3 58
    2.500 - unter 3.000 EUR 0,05 8,1 72
    3.000 EUR und mehr 0,46 69,8 164

    Deadlines

    Why ELLE?

  • ELLE Germany is the MARKET LEADER in the high-end women’s magazine segment.
  • 660,000 readers per month (ma 2019 I).
  • As a strong and highly desirable international brand, ELLE offers an attractive environment for advertising.
  • With 5,9 m visits (ddf 10/18), it is also the digital market leader in the German high-end segment.
  • Advertise in ELLE

    As the market leader, ELLE Germany is a must-have in every high-end lifestyle image campaign. Print advertising in ELLE ensures long-lasting relevance in the end consumers’ brand mindscape.

    Suitable topics and/or platforms

    Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

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    Sources: IVW IV/18 | ma 2019 I | prices valid from 01.01.2019 | subject to change