ELLE Germany – true style

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AD SERVICE

Gudrun Nauder

Ad Service / Placement

Arabellastrasse 27

Deutschland

Telephone

+49 89 92 50 21 32

E-mail

gudrun.nauder(at)adtechfactory.com

ELLE Germany is a luxury fashion and lifestyle magazine.

It is one of 46 worldwide editions, a number that makes ELLE the world's biggest-selling fashion magazine.

TRUE STYLE: ELLE Germany is a style coach, not a style dictator. ELLE Germany curates trends and inspires perfection at the highest level.

Main target audience

Age

58,0 % 20 - 49 years

Gender

97,0 % Women

Net Income

76,0 % > 2,500 EUR

Education

55,0 % A levels, no degree (ma), A levels, degree (ma)

Key data

Frequency of publication	monthly
Publication date	Wednesday
Copy price	7.00 EUR
Base price (1/1 4c page)	34,500 EUR
Copies sold	95,266
Total readership	713,831
Editorship	Sabine Nedelchev

Detailed readership profile

Gender

	Mill.	%	Index
Men	0,02	3,1	6
Women	0,69	96,9	191

Age

	Mill.	%	Index
14 - 19 years	0,05	7,6	112
20 - 29 years	0,14	19,7	144
30 - 39 years	0,14	20,1	138
40 - 49 years	0,13	18,0	120
50 - 59 years	0,15	21,4	115
60 - 69 years	0,06	8,6	61
70 and over	0,03	4,6	27

Education

	Mill.	%	Index
Comprehensive school	0,03	3,9	92
Secondary school, no professional training	0,03	3,5	46
Secondary school, professional training	0,08	10,6	40
Secondary school, no A levels	0,20	27,5	92
A levels, no degree	0,18	24,7	171
A levels, degree	0,21	29,9	170

Net income

	Mill.	%	Index
Below 1,000 EUR	0,04	5,6	78
1,000 up to below 1,250 EUR	0,02	2,2	53
1,250 up to below 1,500 EUR	0,02	2,5	38
1,500 up to below 2,000 EUR	0,03	4,9	40
2,000 up to below 2,500 EUR	0,06	8,9	65
2,500 up to below 3,000 EUR	0,06	8,0	70
3,000 EUR and more	0,48	67,9	152

Deadlines

Why ELLE?

ELLE Germany is the MARKET LEADER in the high-end women’s magazine segment.

713,831 readers per month (ma 2019 II).

As a strong and highly desirable international brand, ELLE offers an attractive environment for advertising.

With 6.1 m visits (IVW 09/19), it is also the digital market leader in the German high-end segment.

Advertise in ELLE

As the market leader, ELLE Germany is a must-have in every high-end lifestyle image campaign. Print advertising in ELLE ensures long-lasting relevance in the end consumers’ brand mindscape.

Suitable topics and/or platforms

Sonderthemen, Themenspecials und weitere Werbechancen liefert Ihnen der BCN-Umfeldplaner EN

Find topics and/or platforms

Sources: IVW IV/19 | ma 2019 II | prices valid from 01.01.2020 | subject to change

Brand ELLE

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