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  • ©ESQUIRE/HBM

    Esquire – A new arrival in men’s lifestyle magazines

    Following the successful launch of the digital edition in March 2020, the Esquire men’s lifestyle magazine is now also available in print: Esquire is a magazine for open-minded people, who are interested in fashion, society, culture and entertainment. It will have a print run of 120,000 copies and cost EUR 6 per copy.

    The magazine is the latest title to be launched as part of the existing joint venture between BurdaStyle and Hearst (ELLE, Harper’s BAZAAR, among others) and under the management of Manuela Kampp-Wirtz. Esquire was first published in the US in 1933 and today boasts a worldwide brand presence.

    The cover of the first issue features an image of Hollywood star Matthew McConaughey, who was photographed exclusively for Esquire by his 12-year-old son Levi during the first wave of the Covid-19 lockdown early this year.

    As of 2021, Esquire will be published quarterly. The magazine is divided into the topics of news, life and style. Link to the Esquire brand family: https://bcn.burda.com/brands/national/brandfamily/esquire/

    In addition, there will also be the monthly ‘Esquire Cast’ podcast: Each episode will see Dominik Schütte host an exciting guest from a wide range of spheres, including politics, fashion, economics and entertainment. Cover star Matthew McConaughey is the first to sit in the hotseat.

    “We are excited to be able to also launch Esquire as a print product during these challenging times and that the magazine was so well received by the market. The first issue includes a who’s who of advertising customers. Our expectations were more than exceeded with a total of forty ads. Esquire offers our advertising partners exciting and high-quality platforms and numerous creative solutions related to the brand’s offerings.”
    Manuela Kampp-WirtzCEO BurdaStyle